About us

Cracking the media management puzzle through insights, solutions and data.

News media is going through a massive transformation. The Grand Restructuring of Advertising Revenue has left many publications vulnerable, and the effects can be felt around the world.

We want to be part of the solution. The Fix, if you will. We aim to be a trade magazine for media professionals. This is a paper for us, and about us.

While the great disruption in media is global, the story is different in each part of the world. The Fix is based in Europe and has an international focus. We believe that our motley, multiethnic and polyglot region has specific problems to solve – especially compared to relatively homogeneous societies of the US or even China – and thus also needs specific solutions.

Language can be a barrier to spreading successful templates and industry best practices – one which we hope to break down with the help of our diverse network of contributors, journalists and experts. Our lingua franca is English although native speakers in our team are a minority (just like Europe).

We believe the transformation of our industry is so fundamental that in many ways we need to rethink solutions from scratch. In order to get the best ideas, we need to look across our business – giving voices not just editors but also photojournalists, engineers, or product managers. But we are also interested in the insights we can glean from other industries and how they can improve our work.

Our stories aim to shed light on the media itself, the business practices and economic trends. To break down the success stories and understand what we can learn from the failures. But first and foremost, elevate the discourse around media to an evidence-based, reasoned level.

Contacts

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Team

Jakub Parusinski, Co-founder and Business Editor

Jakub’s background combines journalism, media management and strategy consulting. He wrote for the Financial Times and the Economist and managed the Kyiv Post as CEO in 2013-2014. After an MBA at INSEAD, Jakub worked at McKinsey in London on digital strategy and transformation. In 2019 he founded Jnomics Media consultancy.

Contact Jakub: jakub.parusinski@gmail.com


Daryna Shevchenko, Co-founder, Visiting Editor

Daryna has over 10 years experience as a media manager, journalist, editor, media trainer and media consultant with the focus on media education, HR, fundraising, monetisation, and strategic and operational management. For 6 years Daryna worked as a newsfeed editor and journalist for Ukraine’s leading English-language newspaper Kyiv Post. 

Contact Daryna: shevchenko.mdf@gmail.com


Zakhar Protsiuk, Co-founder, Managing Editor

Zakhar is a Managing Editor at The Fix. Zakhar has helped 15+ European publishers launch new products, improve distribution and social media strategy, and transform their organizations.

Contact Zakhar: zprotsiuk@jnomics.media


Anton Protsiuk, Senior Editor

Anton is a senior editor at The Fix, media analyst, and nonprofit manager. He coordinates programs at “Wikimedia Ukraine”, a nonprofit supporting Wikipedia in Ukraine. Anton has also been a volunteer Wikipedia editor and an administrator of its Ukrainian-language edition for a decade. He has written about media, technology, and politics for various Ukrainian and European outlets, including The Fix Media, Ukrayinska Pravda, MediaLab, Detector Media, and Bird in Flight.

Contact Anton: anton@thefix.media


Anastasiia Shevchenko, Operations Editor

Anastasiia is a media analyst focused on disinformation, partisan media, and media literacy. Before joining The Fix, she worked as a communications manager, fact-checker and media researcher. Anastasiia has also been a Fulbright Fellow, doing research on information wars at the University of Kansas.

Contact Anastasiia: ashevchenko@jnomics.media


Glenn Kates, Visiting Editor

Glenn is the ex-managing editor for digital at Current Time, and a NYT Alfa Fellow. He created and led EE’s first distributed content model news team and delivered a mobile video strategy that drove 40M+ views/month for news products. He focuses on digital storytelling and podcast production

Contact Glenn: glenn.kates@gmail.com


Teona Sekhniashvili, Contributor

Teona has a working background in international organisations, including Friedrich-Ebert-Stiftung and Transparency International Georgia. Before joining The Fix, she worked as a communications manager, editor, and media researcher. Her interests include freedom of the press, media literacy, and publishers’ presence in social media.

Contact Teona: teona@thefix.media


Dávid Tvrdoň, Contributor

David Tvrdon is a news product manager and podcast producer at SME.sk in Slovakia. He previously worked as a tech and media journalist, newsletter editor, and social media manager, and won the innovation in journalism award.

Contact David: d.tvrdon@gmail.com


Sofiia Padalko, Contributor

Sofiia is a product development specialist at Vogue Polska, responsible for commercial projects and content promotion online. Previously she worked as a project manager in online market research companies – Gemius and iSlay. Media product development and online industry trends are the main subjects of her interest.

Contact Sofiia: sofiapadalko@gmail.com


Csaba Galffy, Co-founder

Csaba is a seasoned journalist, covering the intersection of economics, policy and technology for influential trade magazines. Currently based in Budapest and Berlin, he keeps the team focused on the most important stories in media and journalism.