Ukrayinska Pravda: Bringing innovation to the membership model
With the rollout of another membership program, we look out how the newsroom put the reader revenue playbook into practice and the added value it produced.
Tag: reader revenue
Newsletters help grow subscriptions, generate ad revenue, and gear up for a cookie-less world
A Swiss army knife for publishers
Video presentations from the ten days of “Media Revolutions”
The Fix’s 10-day online conference #MediaRevolutions was quite a journey, with 39 top speakers covering some of the most importantContinue Reading
Innovation in the reader revenue: how to launch a successful membership model
Community building as a way to enhance media sustainability
Are free subscription trials more effective than paid ones?
Der Spiegel’s experience suggests freebies are less effective
4 tactics to generate engagement during the pandemic
Publishers have deployed a range of means to generate loyalty during the pandemic.
Weekly Digest: Launches and Closures
Welcome to The Fix’s weekly news digest! Every Friday, we bring you five important news stories from the world ofContinue Reading
Top Ukrainian media builds travel, payments industry solutions into unique membership model
The “Toloka” or “communal” membership level is the third subscriber product launch this year for Ukrayinska Pravda, one of Ukraine’s leading media
Innovate or die: reader revenue revolution in Ukraine
How COVID-19 pushed the previously conservative Ukrainian market to introduce long-awaited solutions