Are free subscription trials more effective than paid ones?
Der Spiegel’s experience suggests freebies are less effective
Tag: reader revenue
4 tactics to generate engagement during the pandemic
Publishers have deployed a range of means to generate loyalty during the pandemic.
Weekly Digest: Launches and Closures
Welcome to The Fix’s weekly news digest! Every Friday, we bring you five important news stories from the world ofContinue Reading
Top Ukrainian media builds travel, payments industry solutions into unique membership model
The “Toloka” or “communal” membership level is the third subscriber product launch this year for Ukrayinska Pravda, one of Ukraine’s leading media
Innovate or die: reader revenue revolution in Ukraine
How COVID-19 pushed the previously conservative Ukrainian market to introduce long-awaited solutions