What can newsrooms learn from Swedish Radio AI strategy?

 
3 Minutes
Sofiia Padalko
Article by

Sofiia Padalko

Interview with Olle Zachrison, Head of Artificial Intelligence & News Strategy at Swedish Radio, on how to potentially gain 1.4 million new consumers and improve content recommendation using AI

Author

Sofiia Padalko
Article by

Sofiia Padalko

Sofiia is a product development specialist at Vogue Polska, responsible for commercial projects and content promotion online. Previously she worked as a project manager in online market research companies – Gemius and iSlay. Media product development and online industry trends are the main subjects of her interest.

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