How polls, quizzes and Q&As bring interactivity to modern TV, podcasting and newsletters. They never fail. Why?
Polls, quizzes and Q&As have long been a go to interactivity feature. Although few publishers use their full potential
Category: Audience Engagement
Subscribed Institute, NYC: Key subscription growth takeaways
“We are seeing more and more companies pivot to subscriptions.”
Build a loyal community, not a big audience
Focus on your users’ needs, their problems, their values, their tastes
How to Think about Keyword Cannibalization on News Websites
Keyword cannibalization is not always a problem that needs to be fixed. In some cases, it’s an opportunity to reach a wider audience
Digital revolution: High-end digitization solutions from the biggest Norwegian daily
The biggest Norwegian daily restructures its front page and launches a synthetic voiceover for the stories to retain subscribers
“You don’t want to put things that are commodity content behind a paywall”: How publishers are growing subscribers via free content
Editors note: We are republishing an article by Faisal Kalim that looks into how different publishers use paywalls and balance publishing ofContinue Reading
Two very different things we can learn from African and Scandinavian media
Insights on product thinking from across the world of media
These metrics predict which readers will pay for news
Editors note: This article was originally published in December 2020, on Entrepreneurial Journalism, created by James Breiner. You can sign up for hisContinue Reading
How publishers can overcome churn to build engagement and loyalty
“More than 60% of those readers that leave your site will not return”
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