For most news publishers, Vox’ YouTube strategy is impossible to copy. But carpet cleaning videos might be a better inspiration

 
4 Minutes
David Tvrdon
Article by

David Tvrdon

The chances are you will figure out making your own carpet cleaning-like videos before you are able to copy Vox

Author

David Tvrdon
Article by

David Tvrdon

Hi! I'm David Tvrdon, a tech & media journalist and podcaster with a marketing background (and degree). Every week I send out the FWIW by David Tvrdon newsletter on tech, media, audio and journalism.

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