Czech news publishers are preparing for the cookieless future the Swiss way, introducing a single sign-on system

 
2 Minutes
David Tvrdon
Article by

David Tvrdon

The two biggest ad-sellers in Czech republic made a deal to set up Czech Ad ID, a unified identifier to replace the third-party cookie which Google Chrome will stop supporting in 2023

Author

David Tvrdon
Article by

David Tvrdon

Hi! I'm David Tvrdon, a tech & media journalist and podcaster with a marketing background (and degree). Every week I send out the FWIW by David Tvrdon newsletter on tech, media, audio and journalism.

Did you like what you just read? Spread it to the world!